Youtube Advertisement

Youtube Advertisement

• Incredible Reach
• connect with potential customers
• reach your target audience
• connect with local and international audiences on the second 
• cost-effective
• Share-ability
• Affordability
• Product Support
• Target with gender, geographic location, the language & Interest
• Grow Your Audience Worldwide

 Top 10 benefits of YouTube video marketing:

1. Incredible Reach: YouTube has the potential to reach the largest percentage of the population of any marketing medium. The latest YouTube statistics reveal that more than 1 billion unique users visit YouTube and over 6 billion hours of video are watched each month.

2. Search Engine Optimization: In 2012 Marketing Week reported that video results appeared in almost 70% of the top 100 search listings on Google. When consumers look for products and services, the most likely first stop is a search engine.

3. Share-ability: If viewers like what they see, the video shoots out across the video marketing universe in an instant, without the marketer investing another dollar to expand the video’s reach exponentially. Consumers love sharing videos they think will educate, inform or entertain.

4. Affordability: Television advertising is cost-prohibitive to reach a significant percentage of the target audience, butYouTube video marketing is extremely cost-effective. When combined with Channel Factory’s targeting tools, even companies with smaller budgets have the potential to surpass their marketing goals.

5. Product Support: Consumers want to know more about products and services they are considering purchasing. In 2012 Marketing Charts found that videos boost purchase confidence among viewers. More than 60% of consumers will spend at least two minutes viewing a video to obtain information for a planned purchase. At that time, about 66% of YouTube visitors responded that they had watched a product video within that social network. Channel Factory helps marketers boost that figure by targeting those prospects who are most likely to be interested in a specific video.

6. Obtain Feedback: Consumers are more likely to comment about online marketing messages than they are about traditional television advertisements. Marketers can garner useful knowledge by welcoming comments and engaging viewers in follow-up conversations.

7. Measurability: Old-time advertising standards only included estimated reach and frequency statistics, but it was never really possible to prove whether consumers were exposed to a specific message or whether they were totally engaged. Today’s advanced analytics enable marketers to understand exactly who is watching their message and when. Channel Factory offers a data-driven strategy which provides the ultimate video marketing value and performance.

8. Durability: While most advertising campaigns have a limited shelf life, YouTube video marketing is eternal, with a video message ready to respond every time a new prospect begins a search.

9. Effectiveness: Consumers are motivated to buy after watching a video. In a ReelSEO study, 71% of the respondents confirmed that video converts better than other content.

10. Adds Personality: An online world can get impersonal pretty fast, but video gives marketers the opportunity to add some personality, humor, or testimonials, and put a “human face” on a corporation.